About Complete Home Filtration
Rebuilding the digital foundation behind a high-volume marketing engine
Complete Home Filtration (CHF) sells and services whole-home water filtration systems for Australian households. Installation, maintenance, and service across a national customer base, backed by a substantial paid advertising and email program in partnership with marketing agency Unify.
The business needed a website that could carry the marketing engine underneath it. The previous WordPress build couldn't. Lead source attribution into HubSpot was inconsistent, editors couldn't ship campaign pages without developer support, and the digital foundation was constraining the business, not enabling it.
In September 2026, the new site was named Kentico Site of the Month.

Project Evolution
Turning a WordPress site into a marketing ready platform with connected attribution
FAQs
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