The way your customers engage with systems, software, applications and websites forms their digital experience with your brand. The way your staff are able to get certain tasks achieved, and the quality of their service to your customers, relies heavily on their digital experiences. Growing your business requires an understanding of how all users interact with your company, products and services.
We are growing tired of advice or blue-sky thinking, basing development on personal assumptions and then validating changes after it has been built. Our team of UX designers work hand in hand with software developers on your digital experience project. Our holistic approach means cutting edge design while ensuring your digital platform plays nicely with our tools in your ecosystem. We are data-driven and insight driven.
Natasha Allen - Director of Dapth
From key interaction points to optimised conversion moments and intuitive user journeys, we are led by user habits, types and goals, resulting in holistic development projects. Dapth have a user focused process for our digital projects, it starts with UX design workshops, then onto prototyping, at this point we can produce a clearly documented set of user-led development tasks. We make a point of understanding your user better than anyone else, identifying who they are, what they need and where they're going. We conduct workshops to draw out data on your user profiles, create user types, define your audience and align it to a revised content and UX strategy. User experience exploration and validation have the power to influence your organisation from the bottom up. Data-driven customer focused UX & UI[NA1] is the way of the future and staying ahead of changing user trends and habits will be the key to the success of your project, whether an internal piece of software or public facing website.
A digital experience is the interaction between a user (customer or employee) and your business (or organisation) that is based on the use of digital platforms. The experience heavily relies on the use of this digital tool or channel. It can also include the user of multiple platforms, such as a website, portal, intranet or mobile application.
Our team of consultants are well adept in mapping out and then visualising the concept.
Our aim is it to create an interactive prototype that can then be tested and workshopped with your users.
If it relies on an off the shelf product, then we will try to get access to a sandbox environment and even an agile development process with a key emphasis for user testing and validation.
A digital designer is a title for an experienced user focused creative. They do not stick to one system or platform instead following the flow of data (user touchpoints) across multiple devices or tools. They have a goal of ensuring customers have a seamless experience as they transition through the lifecycle and engagement with you. They find ways to guide the user so they achieve what they want, while steering them through the journey you would expect them to have. This could span across website design, mobile applications design, in-store digital devices or screens and custom software
Your digital experience needs to be visual, but also translatable through code. Our team paint the vision and then mash the keyboards.
Have your next digital project receive input from UX/UI designers and developers who have forged advanced, complementary and user-focused digital solutions many times before, working in harmony for your benefit. Be informed by data and discovery, we'll produce structural wireframes and functional prototypes that specify core interactions with your digital product or service.
Then, we'll translate your brand’s aesthetic attributes to interface visuals, applying brand styling to priority areas of the experience for review against user needs and business objectives.
So do we, let's sync up.
The digital world provides an abundance of opportunities. Don’t let the challenges stop your transformation.
The gap between a boring slide show presentation and a fully developed solution. Prototype with us.
A basic employee right, a key central tool that should not get forgotten. The trick to an intranet that serves a purpose is...